BTS Sydney Campaign Shoot

The conception of Wolff Studios’ first campaign was a dream, from the first spark of inspiration to the final shot. 

We’re still riding the high and couldn’t resist giving you a glimpse behind the scenes at how it all came together. 

Let’s set the scene…

It’s still dark, the sun hasn’t risen yet. It’s just beyond the horizon. It feels as though the inhabitants of the southern hemisphere are yet to awake.

Quiet voices murmur over coffees as everyone in the team slowly stirs to life. 

There’s something in the air, something electric.

The kind of energy that hums when moving parts align, when intention and artistry gather for the birth of a long-awaited vision. 

So many moments, conversations, hours of planning and styling, phone calls, carefully-curated mood boards, and meetings led us to this early morning on Curl Curl Beach, nestled in the Northern Beaches of Sydney.

We had all come together with one shared purpose — to capture the essence of a woman on the go, femininity in fluid motion, through the lens of the very leather bags that add elevation to her very own existence.  

And capture it, we did. 

The Wolff Studios leather bags and accessories were captured in their truest essence — beautifully, poetically. These minimalist pieces, designed for independent women, finally 

received the debut they deserve: photographs that don’t just showcase them, but encapsulate the very feeling behind them. 

We couldn’t have done it without each other — Wolff Studios owes everything to the people who brought this very vision to life.  

With our deepest gratitude, we want to thank the team that made this possible —

Photography - kristinayenko

Model - ___rawaaa

HMUA - neonfelineaesthetics

Styling - froth_the_label_preloved

Assistance - kd_offgrid

Creative Direction - marln.wolff

And to the friends and family who’ve supported me, and this vision, from the very beginning: you know who you are, and Wolff Studios wouldn’t exist without you. Thank you, from the bottom of my heart.